BT Business Lounge
Division:
Event
Date:
February 25, 2026
Client:
Bílí Tygři Liberec
Type:
B2B
Number of participants:
300
Venue:
Home Credit Arena, Liberec
- Technical production
- Event creative & scenography
- Hospitality service
- In-house production of custom furniture and decorations
BT Business Lounge transformed the Home Credit Arena into an exclusive VIP zone where professional sport, business and first-class hospitality naturally came together. The goal was to create an environment where business partners and distinguished guests could experience a hockey evening in a completely different way – with an emphasis on comfort, networking and an exceptional atmosphere.
We designed the entire space around a hockey theme that was reflected in every detail. From original decorations and designer furniture from our own production to unique installations featuring hockey equipment and hostesses styled as referees. The result was scenography that authentically connected with the action on the ice while providing a premium setting for business meetings and networking.


Gastronomy was also an important part of the experience. The unconventional fly catering was provided by boutique hotel Podhlavický Mill under the direction of Martin Staněk, complemented by a coffee corner featuring specialty coffee from Nordbeans and handcrafted pralines from the Jablonec-based chocolate maker PralinQa. Every gastronomic element was carefully selected to enhance the premium character of the entire event.
BT Business Lounge showed that a sporting event can offer much more than the game itself. We transformed it into a premium networking experience where high-quality hospitality, thoughtful design and the emotions of sport came together in one harmonious whole.


